Strategic Management: Competitiveness & Globalization Concepts & Cases 14/e AE [Hitt/Ireland/Hoskisson/Harrison] 9789815160604

🔸書名:Strategic Management: Competitiveness & Globalization Concepts & Cases 14/e AE
🔸作者:Hitt, Ireland, Hoskisson, Harrison
🔸ISBN: 9789815160604
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商品編號: MB0751PC

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產品介紹

Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.

規格說明

頁數:688
版次:第14版
年份:2024年
規格:平裝/彩色
ISBN:9789815160604

產品內容與運送說明

Part I: STRATEGIC MANAGEMENT INPUTS.
1. Strategic Management and Strategic Competitiveness.
2. The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis.
3. The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages.
Part II: STRATEGIC ACTIONS: STRATEGY FORMULATION.
4. Business-Level Strategy.
5. Competitive Rivalry and Competitive Dynamics.
6. Corporate-Level Strategy.
7. Merger and Acquisition Strategies and Restructuring.
8. International Strategy.
9. Cooperative Strategy.
Part III: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION.
10. Corporate Governance.
11. Organizational Structure and Controls.
12. Strategic Leadership.
13. Strategic Entrepreneurship.
Part IV: CASE STUDIES

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