Management Information Systems: Managing the Digital Firm 18/e [Laudon] 9781292482590

Management Information Systems: Managing the Digital Firm provides a comprehensive introduction to Information Systems that draws connections between MIS and business performance. The authors present real-world case studies that explain how well-known companies use IT to solve problems and achieve their objectives. This real-world approach helps you develop sought-after skills, learn to lead IS-related management discussions, and use IT to meet bottom-line results.

The 18th Edition has been updated to cover important contemporary topics including the latest on AI, sustainability, cloud computing and analytics. Other topics receiving fresh coverage include Internet of Things (IoT), big data and business intelligence.

頁數：560
版次：第18版
年份：2026年
規格：平裝/彩色
ISBN：9781292482590

1.Information Systems in Global Business Today
2.Global E-Business and Collaboration
3.Information Systems, Organizations and Strategy
4.Ethical and Social Issues in Information Systems
5.IT Infrastructure and Emerging Technologies
6.Foundations of Business Intelligence: Databases and Information Management
7.Telecommunications, the Internet and Wireless Technology
8.Securing Information Systems
9.Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
10.E-commerce: Digital Markets, Digital Goods
11.Artificial Intelligence
12.Enhancing Decision Making with Data Analytics and Business Intelligence
13.Building Information Systems
14.Making the Business Case for Information Systems and Managing Projects
15.Managing Global Information Systems