Understanding Management 11/e AE【內含Access Code,經刮除不受退】[Daft] 9789814866347

Prepare students for management success as Daft/Marcic's market-leading UNDERSTANDING MANAGEMENT, 11E integrates classic management principles with today's latest management ideas. Acclaimed authors Richard Daft and Dorothy Marcic focus on management and entrepreneurial issues within small to midsize companies–where most students begin their careers–in addition to addressing issues in today's larger global enterprises. Students study best practices in management as they build practical skills for future or current careers. Memorable examples and numerous skill-building and application exercises packed into every chapter deepen understanding and help students refine management abilities. This streamlined edition closely examines how change demands innovation and how innovation requires forward-thinking and flexible leaders and organizations.

頁數：656
版次：第11版
年份：2020年
規格：平裝/彩色
ISBN：9789814866347

Part I: INTRODUCTION.
1. The World of Innovative Management.
Part II: THE ENVIRONMENT.
2. The Environment and Corporate Culture.
3. Managing in a Global Environment.
4. Managing Ethics and Social Responsibility.
Part III: PLANNING.
5. Planning and Goal Setting.
6. Managerial Decision Making.
Part IV: ORGANIZING.
7. Designing Organization Structure.
8. Managing Change and Innovation.
9. Managing Human Resources and Diversity.
Part V: LEADING.
10. Understanding Individual Behavior.
11. Leadership.
12. Motivating Employees.
13. Managing Communication.
14. Leading Teams.
Part VI: CONTROLLING.
15. Managing Quality and Performance