Judgment in Managerial Decision Making 8/e [Bazerman] 9781118065709

🔸書名:Judgment in Managerial Decision Making 8/e
🔸作者:Bazerman
🔸ISBN:9781118065709
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商品編號: MB0676H

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產品介紹

Behavioral decision research provides many important insights into managerial behavior. From negotiation to investment decisions, the authors weave behavioral decision research into the organizational realm by examining judgment in a variety of managerial contexts.

Embedded with the latest research and theories, Managerial Decision Making 8th Edition gives students the opportunity to understand their own decision-making tendencies, learn strategies for overcoming cognitive biases, and become better decision makers.

規格說明

頁數:288
版次:第8版
年份:2013年
規格:精裝/單色
ISBN:9781118065709

產品內容與運送說明

Chapter 1: Introduction to Managerial Decision Making
Chapter 2: Overconfidence
Chapter 3: Common Biases
Chapter 4: Bounded Awareness
Chapter 5: Framing and Reversals of Preference
Chapter 6: Motivational and Emotional Influences on Decision Making
Chapter 7: The Escalation of Commitment
Chapter 8: Fairness and Ethics in Decision Making
Chapter 9: Common Investment Mistakes
Chapter 10: Making Rational Decisions in Negotiation
Chapter 11: Negotiator Cognition
Chapter 12: Improving Decision Making

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