Tourism: Principles, Practices, Philosophies 12/e [Goeldner] 9781118071779

🔸書名:Tourism: Principles, Practices, Philosophies 12/e
🔸作者:Goeldner
🔸ISBN:9781118071779
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商品編號: LH0002HC

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產品介紹
  • Authorship: Charles Goeldner and J.R. Brent Ritchie are internationally known for their work in travel and tourism
  • Color Insert: Revised and expanded to two 16-page four-color inserts
  • Most comprehensive coverage of travel and tourism
  • Defines the university-level Introduction to Tourism course
  • Profiles of travel industry leaders
  • Global Insights cover timely and interesting topics intended to serve as a stimulus for discussion
規格說明

頁數:512
版次:第12版
年份:2012年
規格:精裝/彩色
ISBN:9781118071779

產品內容與運送說明

Chapter 1: Tourism in Perspective.
Chapter 2: Tourism Through the Ages.
Chapter 3: Career Opportunities.
Chapter 4: World, National, Regional and Other Organizations.
Chapter 5: Passenger Transportation.
Chapter 6: Hospitality and Related Services.
Chapter 7: Organizations in the Distribution Process.
Chapter 8: Attractions, Recreation, and Other Tourist Draws.
Chapter 9: Motivation for Pleasure Travel.
Chapter 10: Cultural and International Tourism for Life's Enrichment.
Chapter 11: Sociology of Tourism.
Chapter 12: Tourism Components and Supply.
Chapter 13: Measuring and Forecasting Demand.
Chapter 14: Tourism's Economic Impact.
Chapter 15: Tourism Policy: Structure, Content, and Process.
Chapter 16: Tourism Planning, Development, and Social Considerations.
Chapter 17: Tourism and the Environment.
Chapter 18: Travel and Tourism Research.
Chapter 19: Tourism Marketing.
Chapter 20: Tourism's Future.

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