Microeconomics: Theory & Applications 10/e [Browning/Zupan] 9780470414392

The 10th edition of Browning and Zupan's Microeconomics: Theory and Applications continues to motivate students and introduce them to current thinking in the field. This book appeals to students and instructors alike because of its accessibility, large number of applications, and the clear step-by-step manner in which graphs are introduced.

In this new edition, the authors have included more applications and more mathematical material to reinforce students’ understanding of basic microeconomic principles. This knowledge of microeconomic theory will serve as an essential foundation for any business major or for those preparing for a future career as a business professional.

頁數：640
版次：第10版
年份：2008年
規格：平裝/彩色
ISBN：9780470414392

Chapter 1: Microeconomics: An Introduction.
Chapter 2: Demand and Supply.
Chapter 3: Consumer Choice Theory.
Chapter 4: Demand: Individual and Market.
Chapter 5: Consumer Choice Theory Applications.
Chapter 6: Consumer Exchange and Efficiency.
Chapter 7: The Theory of Production.
Chapter 8: Production Costs.
Chapter 9: Perfect Competition and Profit Maximization.
Chapter 10: Applying the Competitive Model.
Chapter 11: The Theory of Monopoly.
Chapter 12: Monopoly Power and Product Price Discrimination.
Chapter 13: Monopolistic Competition, Oligopoly and Cartel Models.
Chapter 14: Game Theory and the Information Economics.
Chapter 15: Noncompetitive Market Models Appllications.
Chapter 16: The Theory of Input Demand and Pricing.
Chapter 17: The Returns to Input Supply.
Chapter 18: Applications of Input Market Theory.
Chapter 19: Economic Efficiency and General Equilibrium Analysis.
Chapter 20: Market Failure and Remedies.